Empolis is the print/software arm of large multi-national BMG. Andrew Burdett
Design where approached by their sales team to design and produce a direct
mail campaign to promote their catalogue and print production software.

The brief was to design and produce a range of "unusual" direct mail leaflets
that stood out from their competition. We thrived on such a task.

In this high tech IT field most companies 'play safe' producing "A" sized
books with reams of technical "gobbledgook" that bores potential customers
as soon as they receive it. Above is an example of a "bastard" sized mailer
promoting an Empolis Content Management Seminar. It had logo shaped sticky tab and was sent in a bespoke branded envelope. When opened the leaflet revealed the words "contented management" and was very successful.

If you have a seminar, event or function to promote, give us a call, we'll be glad to help.